Portfolio

A chaser of creativity, I am a storyteller fascinated by the modern intersection of print, digital, and social media. I have pursued this fascination across both the editorial and marketing fields, equally comfortable in both. I am an adaptable communicator, an avid team player, and driven by the relentless pursuit to be better than I was yesterday.

iejessie portfolio

Writing

Selection of published work | Hong Kong Tatler  


Press Releases | Company news | Blog Posts | Press Pillay


iejessie portfolio

Digital Communications

Social Media Management

Instagram: Hong Kong Tatler | Eg. One, Eg. Two

Facebook: AIESEC Hong Kong | Eg. One, Eg. Two


iejessie portfolio

marketing strategy

PR Strategy | Press coverage for beanstock, vanmoof, etc. | 2018

Achieved outstanding amount of coverage for Beanstock Coffee Festival resulting in turnout that far exceeded expectations; played a part in Vanmoof’s record-breaking US launch for pre-orders in six months.

AIESEC Hong Kong Branding guideline | January 2016

Conceptualized and implemented first localized branding guidelines of the Hong Kong branch of AIESEC.

#FromHK4TheWorld | Summer 2015

Social media campaign and partnership between AIESEC Hong Kong and Brand Hong Kong, the government's city branding platform. 


iejessie portfolio

EVENT MANAGEMENT

Producer, communications week toronto | october 18, 2018

The inaugural Canadian event—a conference and networking event bringing together Toronto professionals in marketing, media and public relations to discuss the communications industry in Canada at large.

Director, YouthSpeak forum Hong Kong | March 26-27, 2016

A two-day conference event engaging Hong Kong youth with business leaders across various fields to discuss the theme "Global Competitiveness of Hong Kong." See sponsorship package here


iejessie portfolio

Video Production

Korea Travel Diaries | May 2017

Recorded memories in video-form on my Youtube channel.

#iejessieinseoul | October 2016

Travel vlog series to Seoul on my Youtube channel.

 

iejessie portfolio

Web & Seo

Squarespace | November 2017

Press Pillay , Communications Week Toronto, Nesh Pillay

Wordpress | September 2015

AIESEC Hong Kong