There are some trends that take the world by storm, and then there are some trends that are here to stay — the nude lip happens to be both of those things. The makeup phenomenon — as popularised by Kylie Jenner and many Instagram influencers of her ilk— was ubiquitous last year,  and hasn’t shown signs of stopping anytime soon.

Paired with a smoky eye or just a wash of mascara, the nude lip offers a je ne sais quois feel to your beauty look. You won’t have to shy away from the matte texture, either. With a myriad of shades on the market, today’s matte offerings manage to be just as lightweight and moisturizing as their creamy, glossy counterparts. Sophisticated yet casual, a matte nude lip is the perfect statement for any occasion.

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(This story originally appeared on HongKongTatler.com)

Lead image courtesy of Tom Ford Beauty